Matt Ford is a Wellington tattoo artist with over 13 years’ experience and a background in visual arts, illustration and animation. A versatile all-rounder, he particularly enjoys combining realism, geometric patterns, dotwork and the expressive qualities of watercolour. Matt began his tattooing career under Steve Maddock at Underground Arts in Wellington. Three years spent learning needle making and preparation, machine building and tattoo technique gave him a practical foundation and a lasting respect for the craft. Hungry to keep learning, he travelled through the Pacific, Asia and Europe, broadening his experience and honing his approach. After returning to New Zealand during the COVID pandemic, Matt joined The Gallery Tattoo in 2021. Alongside tattooing, he creates digital illustrations, exhibits his artwork and mentors two apprentices. Drawing, experimenting and sharing knowledge remain central to his practice. Each design begins with a conversation: understanding the client’s idea, exploring its possibilities and developing a composition that suits both the person and their body. From delicate illustrative pieces to ambitious larger projects, Matt pays close attention to detail, contrast and flow.